全球的體育用品，有六成半是中國製造，中國同時是僅次於美國的第二大體育用品消費市場。內地體育用品行業報告指，中國去年體育用品業的增加值，達到一千七百六十億元人民幣，佔全球六成半市場份額，去年出口額達一百五十九億美元，其中運動器材佔近一半。報告指出，現時國內運動鞋及運動服的高檔市場，仍以外國品牌為主，中低檔市場就以國內品牌為主，但運動器材無論高檔及低檔，都是國內品牌主導。dd8Rainbow Mandarin 彩虹汉语
dd8Rainbow Mandarin 彩虹汉语
不過，報告亦認為，中國體育用品業大而不強，行業侵權現象嚴重，產業結構有待優化，受到庫存多及成本升影響，預計未來行業增速放緩，品牌之間競爭進一步加劇。dd8Rainbow Mandarin 彩虹汉语
The .. 65% of the global sporting goods made in China, while China's second-largest sporting goods consumer market after the United States. The sporting goods industry in the Mainland reports that China last year, the sporting goods industry value added, thousand seven hundred and 60 billion yuan, accounting for 65% of global market share, with exports amounting to $ 15.9 billion last year, including sports equipment accounting for nearly half. The report pointed out that the high-end market of the domestic sports shoes and sportswear, is still foreign brands, middle and low market to domestic brands, sports equipment, whether high-grade and low-grade domestic brands dominate.
However, the report also considers that the sporting goods industry without serious violations of industry, the industrial structure needs to be optimized, subject to inventory and cost l affect the expected future industry slowdown, further exacerbated by competition between brands.
dd8Rainbow Mandarin 彩虹汉语
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